President Trump on Sunday credited the devastation unleashed on the U.S. by Hurricane Irma and Hurricane Harvey for helping to improve the “brand” of the U.S. Coast Guard.
After returning from a presidential cabinet meeting at Camp David, Trump briefly spoke to reporters on the White House south lawn yesterday afternoon when he made the remarks.
“I’ll tell you what, we have great people, and a group that really deserves tremendous credit is the United States Coast Guard. What they’ve done, I mean, they’re going right into that, and you never know. When you go in there, you don’t know if you’re going to come out. They are really – if you talk about branding, no brand has improved more than the United States Coast Guard.”
NBC News notes:
Let’s not forget that in March, the Washington Post reported that the White House, eager to find money for the president’s proposed border wall, was considering “significant cuts” to the Coast Guard’s budget. At the time, CNBC’s John Harwood spoke to a U.S. security official who described the possibility as “insane.”
Almost immediately, Congress made clear it would never approve those Coast Guard cuts, but the New York Times reported in July that the Coast Guard’s budget troubles continue.
Twitter pushed back on the President’s remarks:
I retired from the US Coast Guard. Our brand was already fine. https://t.co/qQ5dBfTgQo
— Jeff Charló (@Jeff__Charlot) September 10, 2017
The Coast Guard is not a brand & doesn’t need anything other than money to keep it going. He’s such a tool.
— FirstNameSteph (@Steph_Fjeld) September 10, 2017
hurricane victim: [drowning; struggling to speak] Coast Guard, mid-save: Yes, yes, what is it?
hurricane victim: how’s…the…brand…doing https://t.co/KaWDE04Ixx
— Bradford Pearson (@BradfordPearson) September 10, 2017
COAST guard is a branch of United States Military,not a brand. When is this moron OUT https://t.co/JjuUvvqb80
— Deartax (@Brookslei) September 10, 2017